Our story: Matsunou matcha from Kyoto

MATSUNOU · KYOTO UJI

A Japanese matcha brand, shaped by the people we meet.

Matsunou began with a wish to share Japanese matcha with people beyond Japan. Our founder did not begin as a marketing or technology specialist. Through conversations, introductions and the support of people who know tea, that wish gradually took shape.

Our matcha

We focus on matcha from Uji, Kyoto. Our blends are supervised by Japanese tea appraiser Chika Tamura. The Miyabi no Iro collection takes inspiration from the layered color combinations of Japan's Heian period, with three blends to explore in different moments.

Momiji no Midori is versatile enough for everyday matcha, lattes and baking. Shion no Midori offers gentle umami and a delicate aroma. Koro no Miyabi brings rich umami and a lingering finish. Choose the character that suits your taste.

Explore the three blends

A small brand, a new way forward

As we introduce Matsunou overseas, AI helps us with research, writing and improvements to our online store. People craft our matcha, and our team in Japan prepares and ships each order.

We want to make choosing, preparing and enjoying matcha a more familiar part of everyday life. We will keep learning from your questions and the different ways you enjoy your cup.

Tell us about your cup

Whether you are trying matcha for the first time, choosing a gift or considering it for your café, we would love to hear what you have in mind. Contact Matsunou.

Operated by JINNOVATION Co., Ltd. (Japan).
matsunou@jinnovation.jp

Learn to whisk matcha or make a latte →