Japanese Tea Journey
A world of tea savored with the heart
Matsunou Matcha is not just a brand to drink,
but a brand to experience.
Blending online and real-world encounters,
we deliver the true essence of Uji matcha.
- VIP Tea Ceremony (Luxury Tea Gathering)
- Cafe Collaborations & Seasonal Limited Menus
- Japanese Tea Experience Sessions for Inbound Visitors
Matsunou Matcha × Event Concept Proposal
Format and Location
Sharing the essence and beauty of Japanese tea with audiences in Japan and abroad
Providing cultural experiences for international tourists and foreign residents in Japan
Building a sustainable event model through product sales
- Format
- Japanese Tea Experience Session + Pop-up Sales + Luxury Tea Ceremony (VIP Tea Seating)
- Location
- Available throughout Japan (tourist destinations, commercial facilities, hotels, airports, department stores, etc.)
Possible locations include Kyoto, Tokyo, Kanazawa, Shizuoka, Sapporo, and Fukuoka - Target Guests
- International tourists, lovers of Japanese culture, hotel guests, and visitors to commercial facilities
- Timing
- Available year-round (seasonal themes can also be proposed)
- Cost
- Upon consultation; free-entry model possible (merchandise revenue model)
The Experience Process
1. Performance
A live tea-making performance by Japanese tea appraiser Chika Tamura.
2. Tasting
A tasting of the finest Uji matcha using the Miyabi no Iro series.
3. Interaction
An accessible introduction to Japanese tea culture and history for international guests.
Tradition and innovation in a single cup
From Japan to the world, we bring a fragrant cup nurtured by the land of Uji.
We deliver an unforgettable Japanese tea journey to your guests.